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Social Network Thermometer by Municipality

Social Network Thermometer by Municipality

This dataset shows social network activity for companies operating in Italy, computed for recent (90 days) and long term (365 days) time spans.

The Social Network Activity Index has been computed for each company. This index measures activity in Facebook, Twitter and also blogging activity.

For Twitter, it takes into account:

  • average number of friends ("I follow you and you follow me")
  • growth in the number of friends
  • average number of followers
  • growth in the number of followers

For Facebook, it takes into account:

  • average number of likes
  • growth in the number of likes

In the case of blogs, we measure the number of posts made in that period.

The dataset includes an average by municipality of this Social Network Activity Index. Use the Recent activity and Long term activity filters to quickly spot municipalities with higher scores.

Found some with very high scores? There are probably a lot of hotels in that area. We found out that in this type of business social network engagement is the norm.

Want to know about the individual companies in these areas? Visit Atoka, and find everything there is to know about company presence in social networks and much more!

Published by: SpazioDati

Published on: Sept. 27, 2017, 6:01 p.m.

Last updated on: Oct. 10, 2017, 5:27 a.m.


Demo (Lazio Region)

License: SDATI-DLA-0

Download options:  (none)

Datasets

Social network activity

Social network activity for companies, aggregated by municipality

Name Type Description  Related Filter Example
the_geom Geometry(WKT) Geometry for the municipality, in EPSG:4326 POLYGON(...)
region String Name of the corresponding region Piemonte
province String Name of the corresponding province Torino
municipality String Name of the corresponding municipality Agliè
num_companies Number Companies in the municipality for which there is social thermometer data 47
social_local_score Number Level of activity (0 - 100) in social networks in the last 90 days Recent activity 67.87
social_global_score Number Level of activity (0 - 100) in social networks in the last 365 days Long term activity 72.42

5 Regions

License: SDATI-DLA-0

Download options:  (none)

Datasets

Social network activity

Social network activity for companies, aggregated by municipality

Name Type Description  Related Filter Example
the_geom Geometry(WKT) Geometry for the municipality, in EPSG:4326 POLYGON(...)
region String Name of the corresponding region Piemonte
province String Name of the corresponding province Torino
municipality String Name of the corresponding municipality Agliè
num_companies Number Companies in the municipality for which there is social thermometer data 47
social_local_score Number Level of activity (0 - 100) in social networks in the last 90 days Recent activity 67.87
social_global_score Number Level of activity (0 - 100) in social networks in the last 365 days Long term activity 72.42

Complete Dataset

License: SDATI-DLA-0

Download options:  (none)

Datasets

Social network activity

Social network activity for companies, aggregated by municipality

Name Type Description  Related Filter Example
the_geom Geometry(WKT) Geometry for the municipality, in EPSG:4326 POLYGON(...)
region String Name of the corresponding region Piemonte
province String Name of the corresponding province Torino
municipality String Name of the corresponding municipality Agliè
num_companies Number Companies in the municipality for which there is social thermometer data 47
social_local_score Number Level of activity (0 - 100) in social networks in the last 90 days Recent activity 67.87
social_global_score Number Level of activity (0 - 100) in social networks in the last 365 days Long term activity 72.42